I’m one! The last year has gone by very quickly, ever feel like your life is just running away with you? last year was probably one of the best years I’ve ever had and here is where it all started! I remember talking to my mates on a WhatsApp group like guys I think I’m gonna start a fashion blog, Intensely sitting with my phone in my face waiting for a reply, one of them was all like really? yeah! why not? I embarrassingly replied I’m not sure If I can do it, I feel stupid, no one will ever read it. It was then that I needed the encouragement I had from not only my friends but my boyfriend and my family. I remember my family saying “Lauren you know you can do whatever you set your mind to” so here I am, I own this little space of the internet and I would never give it up.
The opportunities have been incredible, from being in every single Miss Selfridge store across the UK and being on the outside of the Oxford Street store to having endless blow drys, events, breakfasts and dinners hosted by some of the most amazing brands, ones I’ve looked up to as a teenager. The opportunity to take something I love doing and make it into my own little business is insane but don’t be fooled, this doesn’t come without hard work, the nights I stayed up especially in the beginning, researching how to start a blog, where to get my theme from, what I needed to do, the endless research I did reading other peoples blogs trying to suss out how everything worked as a blogger. I didn’t know you could earn any money at all let alone build a business, I just started my blog because I wanted something fun to do when I was at University. I did however extremely quickly click on and this was able to be my sole income eventually, if I wanted. I’ve learnt that opportunities don’t always come to you, you have to go out and create them and sometimes that means being out of your comfort zone but that’s something you have to be prepared to deal with.
The blogger world is quite a big one, well big small (if that makes sense?). Everyone usually knows everyone and you won’t be friends with everyone. That’s okay, I never really had a massive girl group of friends, only recently have I accepted that it’s great to have a few truly good friends here and there rather than a massive group. I’ve formed some really amazing friendships over the past year, people who truly care and who have been there when I’ve needed them. People who are amazing with advice for my business and people who are there for a cuppa tea and a gossip. @Laaurenlouisee, @Alexcserruys and @Emmapharaohphoto have listened to my endless negative emotions, they’ve helped me battle my self-doubt and they’ve supported me through the successes. 3 of the best people I have ever met.
2017 was for sure the year I trialled and tested my own personal style and this is still ongoing at the moment, which you’ll see on here and Instagram right now. I think in the beginning I felt like I had to dress a certain way if I wanted to be a blogger but rest a sure that isn’t the case at all. I went from wearing hideous two pieces and short dresses right through to full on tracksuits so if anyone says that isn’t experimenting then god knows. I have just done a complete wardrobe refresh so it’ll be interesting to see how everyone responds. I think business is about experimenting, it’s about trial and error and it’s about taking risks and that’s what I’ve done over the last year and it’s what I’ll continue to do over the coming years.
Focus on what you want rather than what you don’t want, don’t focus on what anyone else is doing just focus on yourself. I’m in constant battles even now with myself thinking I’m not as good as her, I didn’t get that collaboration, does that mean my content isn’t good enough? Stop that. I’ve learnt that thinking like that get’s you nowhere apart from a downward negative spiral. Find what gets you in a good mood, I know that every time I listen to independent women by Destinys Child, I’m dancing on my kitchen table whether or not that brand responded to me. If you want to grow as a person, you need to read. Find a bunch of books and get stuck into them. Before blogging I hated reading, I only read the one that made me start because it was pink and pretty. I quickly figured out that books actually help me write.
Don’t underestimate the power of telling yourself you look good, pick out some things that you love about yourself and repeat them daily, remind yourself you have a sexy ass, some self-loving is really good for you.
The crazy world of Instagram
I get so many questions asking the same or similar thing, how do I grow on Instagram? I think the key to growing on Instagram is all the normal things you would have heard 1000’s of times, engaging, posting everyday, a cohesive feed etc. My theory is, you get so much energy per day, if you waste it on negatively thinking about your Instagram numbers instead of pushing positive energy then what do you expect? All the energy you spend doubting yourself and comparing yourself to others could be spent on you being productive, planning your content, shoots, outfits, finding inspiration etc – These are the actions that provide results.
Learn to keep on keeping on
You have to learn to get on with it, when you’ve had a bad day or when Instagram is pissing you off, keep going. Small growth is better than no growth and keeping up with content is difficult, editing is difficult and writing a couple of blog posts every week is difficult, things aren’t meant to be easy, nothing is an easy ride. Get on with it and keep going.